Company: Headquartered in San Dimas, CA and founded in 1969, PerTronix is a leading manufacturer and marketer of electronic ignition systems and exhaust products sold under a family of brand names. It also manufactures and sells a line of rotating electrical products including starter motors, alternators, charging systems and voltage regulators for the motorcycle and Volkswagen markets. PerTronix serves a passionate customer base of auto enthusiasts that includes those seeking to upgrade their ignition and exhaust systems. The automotive aftermarket accounts for approximately 90% of sales with the balance spread among motorcycle, marine, industrial and agricultural customers.
Investor: Founded in 2003, Boston-based Lineage is a private equity firm specializing in the recapitalization of family-controlled and owner-managed lower-middle market companies. It primarily invests in North American consumer, industrial, service, and distribution businesses. The firm typically invests in companies with revenues between $20 million and $250 million, enterprise values between $20 million and $150 million, and an EBITDA of at least $4 million.
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